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5A. MANAGERIAL SCIENCE

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18534. JEANETTE CLOUGH AT MOUNT AUBURN HOSPITAL HARVARD BUSINESS SCHOOL CASE STUDY 406068. This paper provides a case analysis and solution to a Harvard Business School case study on change management and leadership at Mount Auburn Hospital. The paper discusses key issues influencing leadership and strategic decision making in the healthcare industry, the role of Clough’s leadership in the turnaround and organizational change at Mount Auburn Hospital, and the use of strategic leadership as a tool to develop service delivery. The paper also critically discusses the existing healthcare environment, as described in the case study and other sources, with a consideration of the implications of recent changes for leadership development and strategic management. KEYWORDS: leadership change management case studies healthcare. APA Style. 19 pages, 34 footnotes, 5 bibliographic sources. 4,275 words.   $133
 
18528. ERGONOMICS AND COCKPIT DESIGN IN THE AVIATION INDUSTRY. This paper is concerned with the use of ergonomics to improve cockpit designs and thereby increase health and safety in the airline industry. It is also argued that this approach can lead to improvements in pilot morale and organizational competitiveness. Based on evidence in the research literature, some recommendations are made for airlines to use. KEYWORDS: aviation airlines ergonomics pilot safety health. APA Style. 11 pages, 23 footnotes, 9 bibliographic sources. 2,621 words.   $77
 
18525. KELLOGG’S DIVERSIFICATION STRATEGY. This paper considers the effectiveness of Kellogg’s use of a diversification strategy. In the 1980s, Kellogg, the cereal company, began using a diversification strategy in response to competition and changes in consumer demand. This strategy has been focused mainly on the acquisition of companies with popular product lines. In some cases, the strategy has helped the company reach its objectives, but some acquisitions (such as Lender’s Bagels) have been failures and others (such as Keebler) have been disappointing. The paper includes some recommendations for how Kellogg could create a more balanced diversification strategy. KEYWORDS: strategy acquisitions diversification case study Kellogg strategic management. APA Style. 8 pages, 20 footnotes, 10 bibliographic sources. 1,790 words.   $56
 
18505. THE E-MYTH REVISITED BY MICHAEL E. GERBER. This paper summarizes and critiques The E-Myth Revisited, a book that seeks to explain why new small businesses often fail. It is argued that the problem is due to most businesses being started by “technicians” (people with skills that they want to market) rather than by business-savvy entrepreneurs. Despite some minor criticisms, the reviewer finds that the book provides useful advice. KEYWORDS: book review small business success failure entrepreneurs. MLA Style. 6 pages, 16 footnotes, 1 bibliographic source. 1,377 words.   $42
 
18503. THE SARBANES-OXLEY ACT. This paper is concerned with the 2002 Sarbanes-Oxley Act and its intended purpose of improving corporate ethics. Although some improvements have been made in this area, the Act is flawed because of the costs of compliance, the complexity of its rules, its lack of incentives, and its neglect in providing protection to whistleblowers. It is argued that the Act is having a negative impact on U.S. economic competitiveness and therefore certain changes are needed to increase its effectiveness in the future. KEYWORDS: business ethics Sarbanes-Oxley accounting practices scandals whistleblowers. APA Style. 9 pages, 22 footnotes, 7 bibliographic sources. 2,266 words.   $63
 
18501. A PERSONAL PERSPECTIVE ON MANAGEMENT. From a personal perspective, this paper discusses the importance of management in organizational success. It is noted that managers act as leaders in the implementation of policies and strategies. In addition, an effective manager is capable of dealing with various kinds of people (employees, teams, customers, etc.). KEYWORDS: management leadership leaders managers. APA Style. 6 pages, 8 footnotes, 5 bibliographic sources. 1,369 words.   $42
 
18499. ENGSTROM AUTO MIRROR PLANT: MOTIVATING IN GOOD TIMES AND BAD HARVARD BUSINESS SCHOOL CASE STUDY 2175. This paper provides a case analysis and case solution to a human resources management (HRM) and strategic management Harvard case study by Michael Beer and Elizabeth L. Collins concerning productivity problems and the potential merits of re-implementing a Scanlon Plan (company-wide employee incentive program) at a small automotive supplier. The paper includes problem identification, problem analysis, identification and assessment of alternative solutions, recommendations, and implementation plan. KEYWORDS: case study case solution engstrom human resources management hrm productivity management employee incentives work motivation Scanlon plan quality control employee morale organizational behavior assembly lines leadership. APA Style. 11 pages, 7 footnotes, 4 bibliographic sources. 3,049 words.   $77
 
18498. APPLE INC., 2008 HARVARD BUSINESS SCHOOL CASE STUDY 9708480. This paper provides a case analysis and case solution to a strategic management Harvard Business School case study by David B. Yoffie and Michael Slind concerning computer and consumer electronics giant Apple in 2008. The case looks at the shift in strategy following the company’s change of name from Apple Computer to Apple Inc. in 2007 and its increased focus on consumer electronics such as the ipod and iphone, considering the sustainability of its business model. The analysis includes problem identification, identification of main issues, PEST analysis, five forces analysis, SWOT analysis, detailed problem analysis, identification and assessment of potential alternative solutions, and strategic recommendations and implementation plan. KEYWORDS: Harvard case study apple computer ipod iphone macintosh pc industry strategic management business model sustainability competition strategy formulation high technology case solution swot five forces pest. APA Style. 12 pages, 19 footnotes, 12 bibliographic sources. 3,500 words.   $84
 
18496. WAL-MART’S SUSTAINABILITY STRATEGY STANFORD UNIVERSITY BUSINESS CASE STUDY 9-OIT-71. This paper provides a case analysis and case solution to a popular Stanford University case study (available via the Harvard Business case study website as product #9-OIT-71) by Erica Plambeck and Lyn Denend concerning Wal-Mart’s business sustainability strategy (launched in 2005) to dramatically reduce the company’s impact on the global environment. The paper includes problem identification, discussion of key issues, problem analysis, identification and assessment of alternatives, and recommendations. KEYWORDS: wal-mart sustainability strategy case study case solution environmental impact sustainable environment supply chain management external stakeholders environmental protection corporate social responsibility strategy implementation green. APA Style. 15 pages, 10 footnotes, 9 bibliographic sources.   $105
 
18460. THE CLEVELAND CLINIC: GROWTH STRATEGY 2008 HARVARD BUSINESS SCHOOL CASE STUDY 9-709-473. This paper provides a case analysis and case solution to a strategic management case study by Michael E. Porter and Elizabeth Olmsted Teisberg concerning organizational restructuring at the internationally renowned Cleveland Clinic. The case focuses on the reorganization of the Ohio clinics and hospitals into teams defined around patient needs versus traditional medical specialties and the possibility of pursuing similar initiatives in the Cleveland Clinic’s international operations. The paper includes problem identification, problem analysis, identification and assessment of alternative solutions, and recommendations. KEYWORDS: Cleveland clinic health care services case study case solution organizational restructuring strategic management strategy teams. APA Style. 11 pages, 8 footnotes, 5 bibliographic sources.   $77
 
18454. TERRACOG GLOBAL POSITIONING SYSTEMS: CONFLICT AND COMMUNICATION ON PROJECT AERIAL HARVARD BUSINESS SCHOOL CASE STUDY 2184. This paper provides a case analysis and case solution to an organizational communications case BY Michael Beer and Sunru Yong concerning problems in organizational communication and group conflict management at TerraCog, a high-tech company that develops GPS products for the consumer market. The case focuses on contentious meetings over the recent failure to meet a competitive challenge. The paper includes problem identification, discussion of main issues, problem analysis, identification and assessment of alternative solutions, recommendations, and implementation plan. KEYWORDS: terracog case study case solution organizational behavior communication meetings group dynamics decision making human resources management personnel management conflict groups. APA Style. 10 pages, 11 footnotes, 5 bibliographic sources. 2765 words.   $70
 
18452. THE CENTER FOR CREATIVE LEADERSHIP HARVARD BUSINESS SCHOOL CASE STUDY 308013. This paper provides a case analysis and case solution to an organizational development case by Datar, Garvin and Knoop concerning competitive and other challenges faced by the Center for Creative Leadership (CCL). The paper includes problem identification, problem analysis, identification and assessment of alternative solutions, recommendations, and an implementation plan. KEYWORDS: CCL case study case solution leadership organizational development competition organizational development management development nonprofits. APA Style. 10 pages, 5 footnotes, 3 bibliographic sources.   $70
 
18424. THE GRAHAM FAMILY AND THE WASHINGTON POST COMPANY HARVARD BUSINESS CASE STUDY 9498031. This paper provides a case analysis and case solution to a Harvard Business School case study on succession planning and other strategic issues at the family-owned Washington Post Company. The case is set in 1997. The paper considers succession planning from Eugene Meyer through Donald Graham and the changing role of generations (ownership stages); leadership values and competence; communication problems; the challenges and rewards of managing relationships in families and family business conflicts; governance in a family business; the challenges for the Graham family and their media company as they face a rapidly changing business environment; and the role of creativity and innovation in the Washington Post Company. KEYWORDS: case studies succession planning family business newspapers Washington post leadership. APA Style. 24 pages, 23 footnotes, 14 bibliographic sources. 6,323 words.   $133
 
18418. IMPLEMENTATION SUCCESS OR FAILURE CASE STUDY. This paper presents an analysis of a case study of problems encountered with a $52 million PeopleSoft Inc. software implementation at eight-campus Indiana University in 2004. It is argued that the implemenation has been more of a failure than a success and outlines some of the reasons why the implementation failed, focusing on the failures in program design, support, planning, and execution. Recommendations are made for IT managers. KEYWORDS: erp implementation peoplesoft case study program failure information technology. APA Style. 15 pages, 16 footnotes, 9 bibliographic sources. 3850 words.   $105
 
18417. DANONE GROUP: INTERNATIONAL OPERATIONS & STRATEGY. This paper provides a strategic profile of the Paris-based global market leader in fresh dairy products (such as yogurt) and a pioneer in the “healthy food” marketing business. The paper provides a brief company history and profiles Danone’s operations and three main product groups – fresh dairy, bottled waters, and baby food/medical nutrition – as well as its major markets. The external environment and industry conditions, along with key competitors are discussed. The concluding section examines Danone’s strategy in detail, considering the company vision and competitive advantage as well as the outlook for the future. KEYWORDS: company profile strategy healthy food marketing international european industry yogurt yoghurt packaged water baby food. APA Style. 11 pages, 42 footnotes, 38 bibliographic sources. 3320 words.   $77
 
18415. MANAGING PIBREX RUSSIA (A): NEW CRISIS, OLD GRIEVANCES IVEY BUSINESS CASE STUDY. The following provides an analysis of a Richard Ivey School of Business case concerning strategy and change management under conditions of financial crisis at the Russian subsidiary of Swedish-based Pibrex AB, one of the world’s biggest producers of petrochemical-based polymers. The time is late 1998. Includes background analysis, general external environmental analysis, SWOT analysis, TOWS matrix analysis, outline of strategic alternatives, and recommendations and implementation plan. KEYWORDS: case studies organizational culture russia business swot pest strategy financial crisis. APA Style. 15 pages, 11 footnotes, 10 bibliographic sources. 3,700 words.   $105
 
18400. ORGANIZATIONAL COMMUNICATION: LEADERSHIP, CULTURE & CLIMATE. This paper consider some of the key factors influencing organizational communication. Following a discussion of the influence of organizational culture and organizational climate on organizational communications, the analysis consider the critical role of the organizational leader in shaping organizational communications. Concludes that leaders have the capacity to use communications in a way which improves organizational effectiveness by increasing worker satisfaction, productivity, motivation, and even innovation. KEYWORDS: organizational communications motivating language theory leadership organizational culture organizational climate. APA Style. 6 pages, 16 footnotes, 6 bibliographic sources. 1,485 words.   $42
 
18398. MICROSOFT’S SEARCH HARVARD BUSINESS SCHOOL CASE STUDY 9-709-461. This paper provides a case analysis and case solution to a strategic management and Internet marketing case study by Jan W. Rivkin and Eric Van Den concerning Microsoft’s efforts, beginning in 2008, to compete against Google in the search engine and Internet advertising market. The paper includes problem identification, problem analysis with SWOT, identification and assessment of alternative solutions, recommendations, and implementation plan. KEYWORDS: case study case solution Microsoft google competitive analysis internet markets online advertising search engines competitive analysis strategy software development network effects. 11 pages, 10 footnotes, 8 bibliographic sources.   $77
 
18396. MCDONALD’S: IS CHINA LOVIN’ IT? UNIVERSITY OF HONG KONG BUSINESS CASE STUDY 9-HKU-802. This paper provides a case analysis and case solution to a strategic management and marketing case study from Hong Kong University (available from the Harvard website as 9-HKU-802) by Stephen Ko and Claudia Woo concerning McDonald’s experience in mainland China since its entry into the Chinese market in 1990. The paper includes problem identification, problem analysis with SWOT PEST, and Porter’s Five Forces analysis, identification and assessment of alternative solutions, and recommendations. KEYWORDS: mcdonald’s china case study case solution management and culture Chinese fast food swot pest five forces competitive analysis strategy strategic management. Harvard Style. 12 pages, 10 footnotes, 7 bibliographic sources.   $84
 
18356. A CRACK IN THE MUG: CAN STARBUCKS MEND IT? IVEY SCHOOL OF BUSINESS (UWO) CASE STUDY 9-908-A16. This paper provides a case analysis and case solution to an Ivey School of Business/University of Western Ontario case study (Harvard case #9-908-A16) by Herriman, Wanikawa, Ichinose et al concerning coffee giant Starbucks’ recent (2007-2008) financial and marketing difficulties. The case considers whether or not Starbucks’ business model can be sustained in the future. The paper includes problem identification and discussion, problem analysis with SWOT, identification and assessment of alternative solutions, recommendations, and implementation plan. KEYWORDS: starbucks case study case solution declining share price competitive analysis market share consumerism gourmet coffee growth strategy strategic management financial problems. APA Style. 11 pages, 10 footnotes, 8 bibliographic sources.   $77
 
18351. CROCS: REVOLUTIONIZING AN INDUSTRY’S SUPPLY CHAIN MODEL FOR COMPETITIVE ADVANTAGE HARVARD/STANFORD BUSINESS SCHOOL CASE STUDY 9-GS5-7. This paper provides a case analysis and case solution to a Stanford Business School case study by Marks, Holloway, Lee, et al. concerning strategic entrepreneurial management and supply chain and manufacturing management at plastic shoe manufacturer Crocs, Inc. from 2003 to 2007. The analysis includes problem identification, identification of main issues, SWOT analysis, detailed problem analysis, identification and assessment of potential alternative solutions, and strategic recommendations and implementation plan. KEYWORDS: Crocs case study case solution strategic management manufacturing strategy production entrepreneurs supply chain. APA Style. 11 pages, 12 footnotes, 7 bibliographic sources. 3,003 words.   $77
 
18339. CAN ALBERTSONS TROUNCE WAL-MART WITH ADVANCED INFORMATION TECHNOLOGY CASE STUDY. This paper provides an analysis and a case solution to a case study in Laudon & Laudon's text (Management Information Systems: Managing the Digital Firm) on the national grocery chain Albertsons. The case is concerned with Albertsons’ objective of overtaking Wal-Mart as the number one retail grocer in the U.S., and its strategy based on the use of information technology to provide customers with a more convenient shopping experience. The case is analyzed in terms of value chain, competitive forces, the role of information systems, factors that help or hinder Albertsons, and comparisons between Albertsons and Wal-Mart. It is argued that Albertsons’ vision is worthwhile and should be pursued, but it will need time to catch on with customers. Recommendations are made for how Albertsons should proceed. KEYWORDS: competition grocery stores supermarkets Albertsons Wal-Mart strategic management marketing strategy information technology case studies case solution. Written 2007. APA Style. 11 pages, 12 footnotes., 1 bibliographic source. 2,549 words.   $77
 
18331. PILOT FATIGUE AND AIRLINE SAFETY. This paper discusses pilot fatigue as a component of an airline’s safety program. The paper includes background on the problem of pilot fatigue and refers to research evidence on its causes, consequences, and effective countermeasures. Recommendations are made for scheduling of duty hours and time off, the use of onboard naps and rest periods, the use of fatigue-management strategies, and pilot training. KEYWORDS: aviation airline safety pilot fatigue pilot stress. APA Style. 12 pages, 33 footnotes, 9 bibliographic sources. 3,002 words.   $84
 
18308. ORGANIZATIONAL BEHAVIOR AT WAL-MART. This paper examines how Wal-Mart has applied three organizational concepts – organizational culture, communications, and human resources practices. Providing numerous examples from the business press, the analysis considers the extent to which Wal-Mart’s application of these three main organizational behavior concepts has been successful, unsuccessful, or some combination of both. It is argued that Wal-Mart makes conscious use of these concepts in an effort to control workers, improve efficiencies, and ensure consistency in operations. The paper concludes that Wal-Mart’s “culture of control” and its supporting and reinforcing organizational behavior does not necessarily produce optimal results. In recent years especially, Wal-Mart’s organizational behavior has been a lightening rod for criticism and an adverse influence on the company’s reputation. KEYWORDS: organizational behavior corporate culture walmart communications human resources management union-busting. Written 2007. APA Style. 10 pages, 48 footnotes, 28 bibliographic sources. 3,386 Words.   $70
 
18300. A STRATEGIC AUDIT OF MAYTAG CORPORATION, 2002. This strategic audit draws on information found in Hunger’s (2002) case, “Maytag Corporation 2002: Focus on North America”, with updates on Maytag’s position from the time of the case date (May 2, 2002) through the end of FY 2005, just prior to Maytag’s ultimate acquisition by Whirlpool in April of 2006. The audit considers current performance, corporate objectives, mission, policies, organizational structure, management, strengths and weaknesses, threats and opportunities, and strategies. Specific recommendations are made on revising Maytag’s strategies and operations to fit with new challenges and opportunities. KEYWORDS: case studies appliance industry maytag strategic management. Written 2007. APA Style. 23 pages, 22 footnotes, 21 bibliographic sources. 6,428 words.   $133
 
18276. CVS: THE WEB STRATEGY HARVARD BUSINESS SCHOOL CASE STUDY 9-500-008. This paper provides a case analysis and case solution to a Harvard Business School case study by John Deighton and Anjali Shah concerning the CVS drugstore chain’s launch of its online pharmacy (CVS.com) and its efforts to formulate an effective Web strategy in the face of rapidly increasing competition, a highly regulated environment, and challenges from Merck-Medco, the nation’s second largest Pharmacy Benefit Manager (PBM) . The time setting for the case is the fall of 1999. The paper includes problem background, problem definition, problem analysis with P.E.S.T., Five Forces, and S.W.O.T. analyses, identification and discussion of alternatives, and recommendations and implementation. KEYWORDS: online pharmacy CVS drugstore chain pharmacy benefits manager PBM web strategy strategic management swot pest five forces case solution case studies. APA Style. 11 pages, 11 footnotes, 9 bibliographic sources. 3,010 words.   $77
 
18275. NISSAN’S U-TURN (REDESIGNING NISSAN) (A&B) INSEAD BUSINESS CASE STUDY G1185. This paper presents a case analysis and case solution to a popular INSEAD case study by Jean-Francois Manzoni concerning the turnaround of the Nissan car company under the leadership of Renault’s Carlos Ghosn. The paper includes problem identification, problem analysis with SWOT, identification and assessment of alternative solutions, and recommendations. KEYWORDS: Nissan case study case solution carlos ghosn leadership change management leaders organizational culture turnaround management reorganization automobile industry Europe. Harvard Style. 11 pages, 7 footnotes, 4 bibliographic sources.   $77
 
18273. MARKS & SPENCER AND ZARA: PROCESS COMPETITION IN THE TEXTILE APPAREL INDUSTRY INSEAD BUSINESS CASE STUDY P0241. This paper provides a case analysis and case solution to a popular INSEAD operations management case study by Michael Pich and Ludo Van der Heyden concerning the comparative operations of Zara, a new fashion leader from Spain, and well-known UK clothing retailer Marks & Spencer. The paper includes executive summary, problem identification, problem analysis, SWOT, five forces, identification and assessment of alternative solutions, recommendations, and implementation plan. KEYWORDS: operations management case study case solution insead marks & spencer zara fashions apparel industry process management strategy. Harvard Style. 11 pages, 7 footnotes, 6 bibliographic sources.   $77
 
18272. STARBUCKS AND CONSERVATION INTERNATIONAL HARVARD BUSINESS SCHOOL CASE STUDY 9-303-055. This paper provides a case analysis and case solution to a popular Harvard Business School case study by James E. Austin and Cate Reavis concerning Starbucks’ strategic alliance with Conservation International, a major international environmental nonprofit organization. The paper includes problem identification, problem analysis, identification and assessment of alternative solutions, recommendations, and implementation plan. KEYWORDS: starbucks conservation international case study case solution specialty coffee environmental concerns sustainability nonprofit fair trade movement shade grown coffee environmental protection social responsibility strategic alliances. APA Style. 11 pages, 10 footnotes, 7 bibliographic sources.   $77
 
18270. INNVATION AT PROGRESSIVE (A): PAY-AS-YOU-GO INSURANCE HARVARD BUSINESS SCHOOL CASE STUDY 9-602-175. This paper provides a case analysis and case solution to a popular service management Harvard case study by Frances X. Frei and Hanna Rodriguez-Farrar concerning Progressive Insurance company’s innovative services and customer relations management strategies. The paper includes problem identification, problem analysis, identification and assessment of alternatives, and recommendations. KEYWORDS: automobile industry case study progressive insurance case solution pay-as-you go insurance value-added services unique competencies. APA Style. 10 pages, 6 footnotes, 4 bibliographic sources.   $70
 
18264. BRIGHTCOVE AND THE FUTURE OF INTERNET TELEVISION HARVARD BUSINESS SCHOOL CASE STUDY 9-707-457. This paper provides a case analysis and case study solution to a popular Harvard strategic management and technology management case study by David B. Yoffie, Andrei Hagiu and Michael Slind concerning Brightcove, a technology and services provider to Internet TV content owners. The case focuses on Brightcove’s efforts to transform itself into a media distribution company. The paper includes problem identification, problem analysis with SWOT and competitive analysis, identification and assessment of alternatives, recommendation, and implementation plan. KEYWORDS: communication channels Internet media case study competitive analysis advertising brightcove case solution technology management strategy execution strategic management. APA Style. 12 pages, 14 footnotes, 10 bibliographic sources. 3,256 words.   $84
 
18260. CAMPBELL AND BAILYN’S BOSTON OFFICE: MANAGING THE REORGANIZATION HARVARD BUSINESS SCHOOL CASE STUDY 2182. This paper provides a case analysis and case solution to a Harvard Business School organizational behavior and human resources management case study by Donnellon and Gifford concerning the reorganization of the sales and marketing departments at a securities brokerage firm. The case considers the implications and effectiveness of the implementation of “Key Account Teams”. The case analysis includes problem identification, problem analysis and discussion of major issues, identification and assessment of alternative solutions, recommendations and implementation plan. KEYWORDS: case studies case solution Campbell and bailyn’s reorganization teams performance management hrm organizational design personnel management change management. APA Style. 10 pages, 11 footnotes, 7 bibliographic sources.   $70
 
18252. LINCOLN ELECTRIC HARVARD CASE STUDY 9707445. This paper provides a case study analysis and case solution to a popular 2006 Harvard Business School case study (9-707-445) by Jordan Siegel concerning global strategic management and incentive systems at Lincoln Electric. The case study concerns Lincoln Electric’s global expansion strategy, looking at its successful Chinese operations and considering how the company can take apply the lessons learned in China in India and elsewhere in Asia as well as Europe. The case analysis and solution includes problem statement, analysis (including a SWOT), assessment of alternatives, recommendations and implementation plan. KEYWORDS: lincoln electric case solution international business strategy globalization market entry china india market entry market selection labor employee incentives strategic management marketing joint venture acquisition. APA Style. 11 pages, 11 footnotes, 10 bibliographic sources. 3,016 words.   $77
 
18251. NETFLIX: HARVARD BUSINESS CASE STUDY 9-607-138. This paper provides a case analysis and solution to a 2007 Harvard Business School strategic management case study on online video rental company, Netflix. The case is concerned with Netflix’s impending entry into the online Video-on-Demand (VOD) market. The analysis includes problem definition, SWOT analysis, Porter Five Forces analysis, assessment of four potential alternative solutions, strategic recommendations and rationale, and an implementation plan for Netflix’s entry into the online video on demand market. KEYWORDS: online video rental dvds vod harvard case studies strategy blockbuster comcast movielink vongo case solution. Written 2008. APA Style. 10 pages, 12 footnotes, 7 bibliographic sources. 2,693 words.   $70
 
18250. GOOGLE, INC.: FIGURING OUT HOW TO DEAL WITH CHINA CASE STUDY BAB131. This paper provides a case analysis and case solution to a 2007 Harvard Business School/Babson College strategic management case study on Google in the Chinese Internet search market. The time is mid-2005 and Google is confronted with the problem of whether or not to directly enter the Chinese search engine market and how to deal with Chinese government censorship and other restrictions placed on Chinese Internet users. The analysis includes an introduction and background section, problem statement, identification of main issues, SWOT analysis, identification and assessment of strategic alternatives, recommendations, and implementation and evaluation plan. KEYWORDS: case study google china market strategy strategic management business ethics don’t be evil corporate culture values. Written 2008. APA Style. 10 pages, 18 footnotes, 9 bibliographic sources. 2773 words.   $70
 
18223. CREATIVE PROBLEM SOLVING TECHNIQUES. This paper describes the use of the Creative Problem Solving model to solve a real-life problem (a decline in sales at a small neighborhood restaurant). The five steps of the model are: analyze the problem, redefine it, generate ideas, evaluate and select the best solution, and implement the solution. Some specific techniques are also discussed, including informal customer survey, brainstorming, heuristic redefinition, word association, and Nominal Group Technique. KEYWORDS: business creativity problem solving. Written 2007. APA Style. 7 pages, 8 footnotes, 3 bibliographic sources.. 1,723 words.   $49
 
18199. ORGANIC GROWTH AT WAL-MART HARVARD CASE STUDY 9-707-498. This paper presents a case study analysis and case solution to a Harvard Business School strategic management case study (9-707-498) by Jan W. Rivkin and Troy Smith on Wal-mart’s possible expansion of its selection of organic food in the context of wider attempts to move the giant retailer upscale a bit and to focus on environmental sustainability. The case analysis includes problem statement, analysis, assessment of alternatives, recommendations and implementation plan. KEYWORDS: case studies walmart organic grocery competitive strategy growth strategy five forces swot pest analysis whole foods case solution. APA Style. 11 pages, 14 footnotes, 9 bibliographic sources. 2,916 words.   $77
 
18198. ANTEGREN: A BEACON OF HOPE HARVARD CASE STUDY 408025. This paper provides a case study analysis and solution to a 2007 strategic management Harvard Business School case study (408025) by Joshua Margolis, Thomas DeLong and Terry Heymann on a biotechnology firm’s (Biogen Idec) development of the drug Antegren, promising in the treatment of Multiple Sclerosis and headed for FDA fast-track approval. The case analysis includes problem statement, analysis, assessment of alternatives, recommendations and implementation plan. KEYWORDS: case studies biotechnology pharmaceutical industry multiple sclerosis blockbuster drug strategic management crisis management product recalls antegren disease management treatment case solution prescription drugs ethics. Written 2008. 10 pages, 7 footnotes, 5 bibliographic sources.   $70
 
18197. IKEA’S GLOBAL SOURCING CHALLENGE: INDIAN RUGS AND CHILD LABOR (A) HARVARD CASE STUDY 9-906-414. This paper provides a case study analysis and a case solution of a Harvard Business School ethics and international management case study (9-906-414) by Christopher A. Bartlett, Vincent Dessain and Anders Sjoman on Swedish home furnishings giant IKEA and a TV report that Ikea’s Indian carpet suppliers were using child labor. The case analysis includes problem statement, analysis, assessment of alternatives, recommendations and implementation plan. KEYWORDS: case studies ikea globalization ethics child labor india retailers indian rugs crisis management outsourcing social responsibility human resource management values publicity globalization strategy strategic management multinational enterprise developing countries case solution. Written 2008. 11 pages, 6 footnotes, 6 bibliographic sources. 3,010 words.   $77
 
18196. AARP AND AARP SERVICES, A MULTI-SECTOR APPROACH TO SOCIAL CHANGE STANFORD CASE STUDY S191. This paper provides a case study analysis and a case solution to a 2007 Stanford University organization management case study (S191 from Harvard Business School Publishing) on the American Association of Retired Persons (AARP), one of the nation’s largest non-profit corporations. The case considers branding, image, culture, and strategy at AARP and its affiliated AARP Services organization. The case analysis includes problem statement, analysis, assessment of alternatives, and recommendations. KEYWORDS: case studies stanford retired persons aarp nonprofit organization strategy branding public relations case solution. 11 pages, 11 footnotes, 5 bibliographic sources. 3,251 words.   $70
 
18191. EDWARD JONES IN 2006: CONFRONTING SUCCESS HARVARD CASE STUDY 9-707-497. This paper provides a case study analysis and a case solution to a popular Harvard Business School strategic management case study (9-707-497) by David J. Collis andTroy Smith on the brokerage Edward Jones. The case focuses on Edward Jones’ need for strategic adjustment in the face of rapid growth and a challenging financial services environment. The case analysis includes problem statement, analysis, assessment of alternatives, recommendations and implementation plan. KEYWORDS: case studies edward jones financial services brokerage strategy formulation competitive advantage tradeoff analysis case solution. Written 2008. APA Style. 10 pages, 8 footnotes, 5 bibliographic sources.   $70
 
18190. TIVO 2007: DVRS AND BEYOND HARVARD CASE STUDY 9-708-401. This paper provides a case study analysis and a case solution to a strategic management Harvard Business School case study (9-708-401) by David B. Yoffie and Michael Slind on DVR company TiVo. The case focuses on TiVo’s efforts to capitalize on digital convergence and to become something bigger than a consumer electronics company. The case analysis includes problem statement, analysis, assessment of alternatives, recommendations and implementation plan. KEYWORDS: case studies corporate strategy tivo dvrs cable television internet digital media strategic planning marketing strategy formulation implementation globalization case solution. Written 2008. 11 pages, 9 footnotes, 8 bibliographic sources. 2,924 words.   $77
 
18189. ARROW ELECTRONICS, INC HARVARD CASE STUDY 598022. This paper provides a case study analysis and case solution to a popular marketing and product distribution Harvard Business School case study (598022) by Das Narayandas about electronic parts distributor Arrow Electronics. This case study concerns Arrow's possible responses to a proposal from an independent distribution service to include Arrow as one of few select distributors in its proposed new Internet-based trading system. The case analysis includes problem statement, key issues, analysis with SWOT and five forces analyses, assessment of alternatives, recommendations and implementation plan. KEYWORDS: case studies electronics industry product portfolio management strategy marketing distribution internet customer relations supplier relations management case solution swot porters five forces. APA Style. 10 pages, 8 footnotes, 4 bibliographic sources. 2,578 words   $70
 
18188. GOOGLE INC. HARVARD BUSINESS CASE STUDY 9-806-105. This paper provides a case study analysis and a case solution to a popular Harvard Business School strategic management and marketing case study (9-806-105) by Kerry Herman and Thomas R. Eisenmann on Internet search engine giant Google. The case provides an overview of Google’s history and Google’s strategy and organization as of 2006. Google’s position within a competitive Internet market is considered. The case analysis includes problem statement, analysis, assessment of alternatives, recommendations and implementation plan. KEYWORDS: case studies google corporate strategy internet search engine ipo corporate culture competitive advantage yahoo microsoft msn business history social networks globalization case solution. Written 2008. APA Style. 11 pages, 12 footnotes, 9 bibliographic sources.   $77
 
18187. IPOD VERSUS CELL PHONE: A MOBILE MUSIC REVOLUTION? HARVARD CASE STUDY 9-707-419. This paper provides a case study analysis and a case solution to a popular Harvard Business School marketing strategy case study (9-707-419) by David B. Yoffie, Travis D. Merrill and Michael Slind focused on the battle between music enabled cell phones and Apple’s efforts to dominate digital music through its ipod, itunes and related products. The analysis focuses on the strategic challenges and opportunities faced by Apple (as the existing leader in portable digital music) and its emerging rivals in the cellular phone industry. The case analysis includes problem statement, analysis with PEST, SWOT for Apple and the cell phone companies and a Porter's Five Forces; assessment of alternatives for Apple and the cell phone companies; and recommendations and likely future outcomes. KEYWORDS: case studies ipod itunes cell phones mobile phones digital music marketing strategy consumer electronics wireless technology music industry copyright protection globalization telecommunications case solution SWOT five forces. Written 2008. APA Style. 11 pages, 12 footnotes, 10 bibliographic sources. 2820 words.   $77
 
18186. WAL-MART EVERYDAY LOW PRICES IN CHINA HARVARD CASE STUDY HKU590. This paper provides a case study analysis and case solution to a University of Hong Kong/Harvard Business School international marketing case study (HKU590) by Ali F. Farhoomand and Iris Wang on Wal-Mart’s Chinese operations. The case focuses on Wal-mart’s efforts to transplant it’s “everyday low prices” model to China. The case analysis includes problem statement, analysis, assessment of alternatives, recommendations and implementation plan. KEYWORDS: case studies walmart china globalization marketing advertising pricing strategy discount retailer competitive strategy interntionalization localization chinese consumers case solution. Written 2008. APA Style. 11 pages, 15 footnotes, 9 bibliographic sources.   $77
 
18185. EXEL PLC--SUPPLY CHAIN MANAGEMENT AT HAUS MART HARVARD CASE STUDY 605080. This paper provides a case study analysis and case solution to a Harvard Business School operations management and logistics case study (605080) on Exel plc, global third-party logistics provider serving companies such as Home Depot among others. The case analysis includes problem statement, analysis, assessment of alternatives, recommendations and implementation plan. KEYWORDS: case studies case solution exel plc supply chain management logistics operations management outsourcing retail. Written 2008. APA Style. 10 pages, 7 footnotes, 4 bibliographic sources.   $70
 
18184. MARVEL ENTERPRISES, INC. HARVARD CASE STUDY 505001. This paper provides a case study analysis and a case solution to a popular Harvard Business School marketing and strategic brand management case study (505001) by Anita Elberse on the comic book and superhero entertainment company, Marvel, six years after the company emerged from the brink of bankruptcy. The case focuses on Marvel’s business model and the risks associated with dependency on a few blockbuster super heroes. The case analysis includes problem statement, analysis, assessment of alternatives, recommendations and implementation plan. KEYWORDS: case studies marvel enterprises comics superheros spider man x-men the hulk branding business model marketing strategy strategic management intellectual property case solution. Written 2008. 11 pages, 11 footnotes in text, 6 bibliographic sources.   $77
 
18183. HAIER: TAKING A CHINESE COMPANY GLOBAL HARVARD CASE STUDY 9-706-401. This paper provides a case study analysis and case solution of a popular Harvard Business School global strategic management case study (9-706-40) by Tarun Khanna, Ingrid Vargas, Krishna G. Palepu on Haier, China’s leading appliance maker, and its efforts to build a globally recognized brand. The case analysis includes problem statement, analysis, assessment of alternatives, recommendations and implementation plan. KEYWORDS: case studies haier chinese appliance electronics case solution globalization international marketing strategy branding ge whirlpool strategic planning. Written 2008. APA Style. 11 pages, 17 footnotes, 13 bibliographic sources. 2,939 words.   $77
 
18182. MICROSOFT IN 2005 HARVARD CASE STUDY 9-705-505. This paper provides a case study analysis and a case solution to a popular Harvard Business School strategic management case study (9-705-505) by David B. Yoffie, Dharmesh M. Mehta and Rudina I. Seseri on Micosoft’s strategy. The case focuses on Microsoft’s past and current strategy for sustaining competitive advantage in the global software industry. The case analysis includes problem statement, analysis, assessment of alternatives, recommendations and implementation plan. KEYWORDS: case studies microsoft corporate strategy globalization software industry strategic planning competitive advantage case solution. Written 2008. APA Style. 11 pages, 12 footnotes, 9 bibliographic sources.   $77
 
18181. STRATEGIC PLANNING AT UNITED PARCEL SERVICE HARVARD CASE STUDY 306002. This paper provides a case study analysis and case solution to a popular Harvard Business School strategic management case study (306002) by Garvin and Levesque concerning United Parcel Services’ (UPS) efforts to transform itself to achieve sustainable competitive advantage. The case analysis includes problem statement, analysis, assessment of alternatives, recommendations and implementation plan. KEYWORDS: case studies ups overnight delivery corporate strategy strategic planning leadership CEO competitive advantage organizational change transformation scenario analysis globalization case solution. Written 2008. APA Style. 11 pages, 12 footnotes, 6 bibliographic sources.   $77
 
18180. TIVO IN 2002: CONSUMER BEHAVIOR HARVARD CASE STUDY 502062. This paper provides a case study analysis and a case solution to a popular Harvard Business School marketing case study (502062) by Wathieu and Zoglio on customized TV company TiVo in 2002. The case focuses on consumer behavior and the difference between converted TiVo users and skeptics. The case analysis includes problem statement, analysis, assessment of alternatives, recommendations and implementation plan. KEYWORDS: case studies tivo 2002 marketing strategy consumer behavior new product planning advertising television direct video recorders dvr case solution. Written 2008. APA Style. 10 pages, 25 footnotes, 11 bibliographic sources. 2916 words.   $70
 
18174. WIPRO TECHNOLOGIES: THE FACTORY MODEL HARVARD CASE STUDY 9-606-021. This paper presents a case study analysis of a Harvard Business School operations management case study (9-606-021) by Fuller and Upton on Bangalore, India-based Wipro Technologies, a software services company. The focus of the case is on Wipro’s application of Toyota’s lean manufacturing model to software services. The case analysis includes problem statement, analysis, assessment of alternatives, recommendations and implementation plan. KEYWORDS: case studies wipro outsourcing software services india lean manufacturing toyota production system. Written 2008. APA Style. 10 pages, 5 footnotes, 2 bibliographic sources.   $70
 
18173. CARNIVAL CRUISE LINES HARVARD CASE STUDY 9-806-015. This paper presents a case study analysis of a Harvard Business School marketing and customer relations management case study (9-806-015) by Lynda M. Applegate, Robert J. Kwortnik, and Gabriele Piccolio on Carnival Cruise Lines. The case analysis includes problem statement, analysis, assessment of alternatives, recommendations and implementation plan. KEYWORDS: case studies carnival cruise leisure cruise industry customer relations management data management customer loyalty retention pricing. Written 2008. APA Style. 11 pages, 26 footnotes, 11 bibliographic sources.   $77
 
18172. SAMSUNG ELECTRONICS HARVARD CASE STUDY 9-705-508. This paper provides a case study analysis of a Harvard Business School strategic management case study by Siegel and Jinho on Korean electronics maker Samsung. The case focuses on Samsung’s efforts to maintain its strategic competitive advantage in the face of challenges from new Chinese competitors. The case analysis includes problem identification, environmental and competitive analysis, SWOT analysis, identification and assessment of strategic alternatives, strategic recommendations, and an implementation plan. KEYWORDS: case studies competitive advantage semiconductors electronics global marketing management strategy cost differentiation samsung globalization china. Written 2008. APA Style. 11 pages, 12 footnotes, 6 bibliographic sources.   $77
 
18171. INNOVATION CORRUPTED: THE RISE AND FALL OF ENRON (A) HARVARD CASE STUDY 9-905-048. This paper presents a case study analysis and case solution to a Harvard Business School business ethics case study (9-905-048) by Malcolm S. Salter on the now-defunct energy company, Enron. The case presents a history of Enron, its business model, its organization, and its downfall in one of the country’s biggest business corruption and accounting fraud scandals. The case analysis includes problem overview, discussion of major issues and sub-issues, organizational and corporate cultural analysis, a discussion of alternatives and a set of recommendations for avoiding corruption of this sort in the future. KEYWORDS: case studies enron corruption business ethics accounting fraud organizational culture business model organizational design leadership case solution. Written 2008. APA Style. 10 pages, 11 footnotes, 8 footnotes.   $70
 
18170. ACCOUNTING FRAUD AT WORLDCOM HARVARD CASE STUDY 9-104-071. This paper presents a case study analysis and a case solution to a popular Harvard Business School business ethics case study (9-104-071) by Robert S. Kaplan and David Kiron on the largest accounting fraud in history at telecommunications giant WorldCom. The case analysis includes problem identification, discussion of major issues and sub-issues, organizational and corporate cultural analysis, a discussion of the alternative courses of action that WorldCom personnel might have taken, and a set of recommendations for avoiding similar problems in the future. KEYWORDS: case studies worldcom accounting fraud business ethics arthur andersen scandal corporate culture betty vinson organization bernie ebbers scott sullivan internal auditor deontological ethics Kant utilitarian ethics case solution. Written 2008. APA Style. 10 pages, 27 footnotes, 10 bibliographic sources. 2,758 words.   $70
 
18167. SOUTHWEST AIRLINES 2002: AN INDUSTRY UNDER SIEGE HARVARD CASE STUDY 9-803-133. This paper provides a case analysis and case solution to a 2003 Harvard Business School strategic management case study by James Heskett (9-803-133) on Southwest Airlines. The case concerns the challenges Southwest faces in the post-911 operating environment given the security issues and general airline industry malaise. The case analysis includes problem identification, environmental and competitive analysis, SWOT analysis, identification and assessment of strategic alternatives, strategic recommendations, and an implementation plan. KEYWORDS: case studies airline industry competition strategy southwest airlines corporate culture customer service air security September 11 case solution. Written 2008. APA Style. 11 pages, 12 footnotes, 8 bibliographic sources. 3,097 words.   $77
 
18165. COLA WARS CONTINUE: COKE AND PEPSI IN 2006 HARVARD CASE STUDY 9-706-447. This paper provides a case analysis and case solution to a 2006 Harvard Business School strategic management case study by Yoffie and Slind (9-706-447) that looks at the soft drink industry structure and competitive strategy of Coca-Cola and Pepsi through 100 years of rivalry. The analysis includes identification of major issues/concerns, PEST analysis, SWOT analysis for both Coke and Pepsi, Porter Five Forces analysis, assessment of alternative strategies for the two market leaders, and strategic recommendations and rationale. KEYWORDS: business history competition competitive strategy corporate strategy distribution channels industry analysis industry structure international business market structure suppliers globalization soft drinks case solution. Written 2008. APA Style. 11 pages, 22 footnotes, 12 bibliographic sources. 3,117 words.   $77
 
18132. BUSINESS PLAN: IRISH RESTAURANT AND BAR. This paper describes a business plan for the first year of operation of an Irish restaurant and bar, to be located in Woburn, Massachusetts. It is argued that customer loyalty can best be built by creating an authentic atmosphere and by becoming known as a social center for the community. Some benchmark examples are used to support this argument. The paper also provides recommendations on such things as budget, menu differentiation, management style, staff training and incentives, and options for marketing and promotion. KEYWORDS: business management hospitality Irish restaurant bar human resources marketing. Written 2006. APA Style. 22 pages, 27 footnotes, 12 bibliographic sources. 5,238 words.   $133
 
18109. OPERATIONS MANAGEMENT STRATEGIES. This paper discusses strategies that operations managers can use to achieve optimal performance and gain competitive advantage in the global marketplace. The importance of focusing on customer demands (and on the related issue of employee satisfaction) is stressed. The paper first describes some basic guidelines for developing effective competitive strategies. Then, various specific strategic approaches are discussed, including those that emphasize new product/service development, rapid/flexible response, coordination of departmental functions, and implementation of lean production processes. Examples of the use of these kinds of strategies, as found in the literature, are included. KEYWORDS: operations management strategies customers employees. Written 2006. APA Style. 22 pages, 24 footnotes, 15 bibliographic sources.   $133
 
18099. SCHOOL ORGANIZATIONAL CULTURE AND A POSITIVE LEARNING ENVIRONMENT. This paper discusses the importance of a school's culture in the attainment of a positive learning environment, where students feel motivated to learn and to meet achievement standards. This type of culture is both caring and challenging at the same time. A positive environment includes a feeling of safety, and thus principals need to be skilled in dealing with issues of student discipline. The paper also includes a brief discussion of how a positive culture can help improve the education of African American students (a traditionally disadvantaged group). KEYWORDS: education principals school environment culture African Americans. Written 2006. MLA Style. 7 pages, 11 footnotes, 8 bibliographic sources. 1,647 words.   $49
 
18092. OUTSOURCING IN THE AUTO INDUSTRY. This paper discusses the importance of auto manufacturers maintaining high levels of productivity and quality when outsourcing supply functions. Emphasis is placed on the importance of human relations and the need for automakers to deal with issues of supplier staffing and training. Examples from various major auto companies (including Toyota, Ford, GM, Chrysler, Saturn, Mercedes-Benz, and others) are referred to. KEYWORDS: automobile manufacturers outsourcing suppliers human resources staffing training. Written 2006. APA Style. 13 pages, 23 footnotes, 11 bibliographic sources. 3,077 words.   $91
 
18072. NEW PRODUCT DEVELOPMENT. This term paper discusses the importance of new products (or services) in business growth and the role of the operations manager in overseeing this important function. The paper also describes four key factors that operations managers need to be aware of in order to identify opportunities for new product development (sociological trends, economic changes, technological developments, and changes in the political/legal environment). KEYWORDS: new product development services operations management. Written 2006. APA Style. 13 pages, 17 footnotes, 12 bibliographic sources. 3,102 words.   $91
 
18070. HARLEY-DAVIDSON. This term paper presents a strategic overview of motorcycle maker Harley-Davidson. The paper covers the history and development of the company, its products, its sales and physical status through 2005, and the reasons for its success (including especially its ability to build customer loyalty). The paper also discusses changing customer demographics and the efforts of the company to appeal to women and a younger generation of riders. KEYWORDS: company overview harley davidson strategy. Written 2006. MLA Style. 8 pages, 24 footnotes, 12 bibliographic sources. 2,037 words.   $56
 
18058. “RESULTS-BASED LEADERSHIP” BY DAVE ULRICH, JACK ZENGER, AND NORM SMALLWOOD. This paper critically reviews the book Results-Based Leadership, which argues that leadership is not simply about "attributes" but also about attaining measurable, desired results. Although certain flaws are found in the book, it is concluded that the book provides useful information on how leadership can be effectively attained in organizations. KEYWORDS: leadership leaders book review. Written 2006. MLA Style. 6 pages, 10 footnotes, 1 bibliographic source. 1,363 words.   $42
 
18053. OUTSOURCING IT TO INDIA. This term paper discusses the ethical issues raised by the practice of U.S. firms outsourcing IT (information technology) functions to engineers in India. The practice helps to boost the Indian economy, but it has been criticized for causing the loss of U.S. jobs. The paper argues that the outsourcing of this type of labor is actually beneficial to the U.S. economy in the long run. Some suggestions are made for the humane treatment of displaced U.S. workers. KEYWORDS: outsourcing labor economy information technology workers india. Written 2006. APA Style. 6 pages, 11 footnotes, 6 bibliographic sources. 1,386 words.   $42
 
18048. YELLOW ROADWAY IN CHINA. This paper discusses a report in a January 2006 issue of Wall Street Journal regarding the plans of Yellow Roadway Corporation, a U.S. trucking firm, to expand operations to China. It is argued that the company has made a wise strategic decision and has shown cultural sensitivity by choosing to call itself YRC World Wide Inc. in the region, because of the negative connotations associated with the word "yellow." KEYWORDS: market entry strategy culture business china. Written 2006. MLA Style. 6 pages, 7 footnotes, 2 bibliographic sources. 1,398 words.   $42
 
18039. WOMEN & LEADERSHIP. This paper examines the role of women as managerial leaders and the differences between male and female styles of leadership. Research studies have shown that men tend to be more aggressive and controlling as leaders while women tend to be more focused on personal relationships. Although the male style has been traditionally associated with success, there is evidence that the female style is more appreciated by followers. The paper argues for a new paradigm of leadership that incorporates the styles associated with both genders. KEYWORDS: leadership management women gender differences female leaders. Written 2006. MLA Style. 5 pages, 12 footnotes, 5 bibliographic sources. 1,287 words.   $35
 
18036. MEDICAL DEVICE INDUSTRY. . This paper compares and contrasts two organizations in the medical device industry: Boston Scientific (based in Natick, Massachusetts) and St. Jude Medical (based in St. Paul, Minnesota). The companies are compared in terms of products, sales, profits, research & development, organizational structure, strengths, weaknesses, opportunities, and risks. KEYWORDS: business organizations medicine medical devices. Written 2006. APA Style. 13 pages, 23 footnotes, 12 bibliographic sources. 3,285 words.   $91
 
18033. LEADERSHIP VERSUS MANAGEMENT. This term paper discusses the different skills of managers and leaders and argues against the claim that leadership is more important than management in the world of business. In actuality, managers have an extremely important role to play. Furthermore, managers are often called upon to act as leaders in their day-to-day work. It is concluded that the education of managers needs to include more emphasis on the development of leadership skills. KEYWORDS: management leadership managers leaders argumentative essay. Written 2006. APA Style. 7 pages, 16 footnotes, 7 bibliographic sources. 1,696 words.   $49
 
18026. PFIZER STRATEGIC PROFILE. This paper provides an overview of the pharmaceutical company, including its history, its various products, and the steps in the drug manufacturing process. In addition, the paper discusses Pfizer's operations, departments, levels of management, target market, marketing strategy, and competition. A SWOT analysis is also provided, along with recommendations for how Pfizer can capitalize on its strengths and opportunities while minimizing its weaknesses and threats. KEYWORDS: pfizer pharmaceutical industry swot company profile strategic analysis. Written 2006. MLA Style. 12 pages, 27 footnotes, 13 bibliographic sources. 2,875 words.   $84
 
17956. WAL-MART, 2005 CASE STUDY 705460. This paper provides a 14-point action research model case analysis and solution to a popular Harvard Business School case study (705460) by David Yoffie and Barbara Mack on Wal-mart in 2005. The case focuses on the problem of a company-wide decline in the year-to-year net sales increase and concomitant slowing of growth of comparable store sales. The analysis looks at how Wal-mart can improve its competitiveness in the maturing, domestic retail market and how the company can adapt its business model to better suit the needs and cultures of foreign markets. The analysis follows the 14-point model discussing positive and negative symptoms, causes, decision makers, problem questions, objectives, items for research, assumptions, limitations, alternatives, decision rules, expected outcomes and probabilities, decision, implementing plan, and control system plan. KEYWORDS: walmart harvard case study strategy action research strategic management international business foreign markets globalization case solution swot pest. Written 2007. Turabian Style with Endnotes. 12 pages, 13 footnotes, 11 bibliographic sources. 3,616 words.   $84
 
17954. SUN MICROSYSTEMS CASE STUDY. This paper provides an analysis and case solution to a case study on Sun Microsystems. The case is drawn from Hitt, Ireland, & Hoskissons Strategic Management: Competitiveness and Globalization. In 1998 Sun Microsystems, the $9.7 billion fully integrated computer company, was locked in a competitive and legal battle over control of its JAVA programming language. The legal battle had Sun as a David with a vision of a networked future poised against the industry’s biggest Goliath – Microsoft and the Wintel monopoly. The analysis includes an environmental analysis; a Porters Five Forces analysis; a competitive analysis; an identification and analysis of Suns business level, corporate level and competitive strategies; an identification of Sunss core competencies (tangible and intangible resources, capabilities); a value chain analysis; a financial performance appraisal; and a SWOT analysis. KEYWORDS: computer networking java programming language microsoft antitrust competition strategy case solution. 12 pages, 26 footnotes,10 bibliographic sources. 3854 words.   $84
 
17953. STARBUCKS IN 1997 CASE STUDY. This paper provides an analysis and case solution to a case study on specialty coffee leader Starbucks in 1997. The case is drawn from Hitt, Ireland, & Hoskissons Strategic Management: Competitiveness and Globalization. Now that Starbucks has firmly established its market leadership position, CEO Howard Schultz and the rest of the management team must now decide how to best exploit the many opportunities for global expansion while maintaining brand image and remaining true to organizational values. The analysis includes an environmental analysis; a Porter’s Five Forces analysis; a competitive analysis; an identification and analysis of Starbuck’s business level, corporate level and competitive strategies; an identification of Starbuck’s core competencies (tangible and intangible resources, capabilities); a value chain analysis; a financial performance appraisal; and a SWOT analysis. KEYWORDS: specialty coffee market starbucks marketing strategy global expansion organizational values case solution. 12 pages, 13 footnotes, 6 bibliographic sources. 3333 words   $84
 
17952. NUCOR CORP. AND THE U.S. STEEL INDUSTRY CASE STUDY. This paper provides a case study analysis and case solution to a case study on Nucor Corp., the nation's biggest minimill and the fourth largest steel mill in the country, and the industry's benchmark for technological innovation, profitability, and efficiency. The case is drawn from Hitt, Ireland, & Hoskisson's Strategic Management: Competitiveness and Globalization. The analysis looks at how Nucor achieved it success and considers how it can maintain growth and profitability in the future. The analysis includes an environmental analysis; a Porter's Five Forces analysis; a competitive analysis; an identification and analysis of Nucor's business level, corporate level and competitive strategies; an identification of Nucor's core competencies (tangible and intangible resources, capabilities); a value chain analysis; a financial performance appraisal; and a SWOT analysis. KEYWORDS: case solution steelmakers mini-mills sustainable competitive advantage labor relations strategy trust risk taking technological innovation. 12 pages, 15 footnotes, 6 bibliographic sources. 3274 words.   $84
 
17951. CISCO SYSTEMS STRATEGIC MANAGEMENT CASE STUDY. This paper provides an analysis and a case solution of a case study on Cisco Systems. The case is drawn from Hitt, Ireland, & Hoskissons Strategic Management: Competitiveness and Globalization. The time setting is late 1997-early 1998 and the convergence of voice, data and video has begun. Cisco, the market leader in data networking, must find a way to maintain its phenomenal growth rate in revenue and profitability within the new competitive environment of convergence. The analysis includes an environmental analysis; a Porters Five Forces analysis; a competitive analysis; an identification and analysis of Ciscos business level, corporate level and competitive strategies; an identification of Ciscos core competencies (tangible and intangible resources, capabilities); a value chain analysis; a financial performance appraisal; and a SWOT analysis. KEYWORDS: case studies convergence data networking voice video data Cisco systems 3com lucent case solution. Written 2006. Turabian style with endnotes. 11 pages, 26 footnotes, 12 bibliographic sources. 3,406 words.   $77
 
17950. AMAZON.COM STRATEGIC MANAGEMENT CASE STUDY. This paper provides an analysis and case solution of a case study on Amazon.com. The case is drawn from Hitt, Ireland, & Hoskissons Strategic Management: Competitiveness and Globalization. The time is mid-1998, three years after Amazon's July 1995 founding. Yet to turn a profit, Amazon faces challenges as it struggles to achieve and maintain a sustainable competitive advantage. This case analysis considers how Amazon can best meet these challenges which include becoming profitable, integrating acquisitions and expanding product portfolio, and fending off competitors. The analysis includes an environmental analysis; a Porters Five Forces analysis; a competitive analysis; an identification and analysis of Amazon's business level, corporate level and competitive strategies; an identification of Amazon's core competencies (tangible and intangible resources, capabilities); a value chain analysis; a financial performance appraisal; and a SWOT analysis. KEYWORDS: case studies amazon online bookseller internet commerce marketing strategy five forces swot competitive strategy. Written 2006. Turabian style with endnotes. 12 pages, 22 footnotes, 10 bibliographic sources case solution. 3,185 words.   $84
 
17801. STARBUCKS CASE STUDY. This paper provides a case analysis and case solution to a case study on Starbucks, a leading company in the gourmet coffee industry. The case comes from Hitt, Ireland & Hoskinson’s book on Strategic Management, Competitiveness & Globalization. The paper includes analyses of the external environment, the specialty coffee industry, consumer trends, competitive rivalry, and the company's use of strategies. The strategies include product differentiation, employee training and incentives, brand development, store expansion, and diversification. A SWOT analysis is also provided, along with recommendations for strategy formulation and implementation. KEYWORDS: strategy case study starbucks swot pest case solution. Turabian Style with Endnotes. 11 pages, 21 footnotes, 6 bibliographic sources. 2,538 words.   $77
 
17800. AMAZON.COM CASE STUDY. This paper provides a case analysis and case solution to a case study of Amazon.com, the online bookstore and innovator in online retailing. The case comes from Hitt, Ireland & Hoskinson’s book on Strategic Management, Competitiveness & Globalization. The paper includes a discussion of the external environment and the company's competition, as well as a strategic analysis and a SWOT analysis. It is noted that Amazon.com has boosted sales by expanding its product offerings beyond books, but it continues to be threatened by intense competitive rivalry. The paper concludes with some recommendations for strategy formulation and implementation. KEYWORDS: strategy case study amazon online retailers amazon.com swot pest case solution Turabian Style with Endnotes. 10 pages, 20 footnotes, 5 bibliographic sources. 2,489 words.   $70
 
17790. BOB KNOWLTON CASE STUDY. This paper presents an analysis and a solution to a case study on Bob Knowlton at Simmons Laboratories. The case concerns problems in team management, team leadership, and intragroup conflict in the photon work team led by Knowlton. The case analysis includes problem identification, problem analysis (taking into account the contributory roles and actions of team leader Knowlton, laboratory head Jerrold and the brilliant but disruptive scientist, Fester), discussion of potential alternatives, and recommendations. KEYWORDS: case studies bob knowlton simmons lab team effectiveness leadership intragroup conflict team interaction style case solution. APA Style. 7 pages, 17 footnotes, 4 bibliographic sources. 2,231 words.   $49
 
17770. SILVIO NAPOLI AT SCHINDLER INDIA (A) HARVARD CASE STUDY 303086. This paper provides an analysis and a case solution of a Harvard Business School case study (303086) by Michael Y. Yoshino and Perry L. Fagan on global management and international expansion at Swiss elevator and escalator manufacturer, Schindler Holdings Limited. The case focuses on difficulties and challenges faced by Silvio Napoli, general manager at Schindler’s new India start-up, as he struggles to implement Schindler’s business plan for the Indian market. The analysis considers whether or not Silvio was a good choice for managing Schindler’s India venture; evaluates Silvio’s performance to date taking the perspective of Luc Bonnard; makes recommendations on how Silvio should handle specific challenges related to non-standard orders, transfer pricing and limited technical cooperation from the European plants; and argues that Silvio must now alter the strategy for Shindler India that he developed when he was in the company’s Swiss headquarters. KEYWORDS: Harvard business case studies case solution international management expansion personnel management globalization. Written 2007. Turabian parenthetical style. 7 pages, 3 footnotes, 1 bibliographic source. 1,547 words.   $49
 
17768. STRATEGIC AUDIT OF WAL-MART STORES, INC. This term paper provides a strategic audit of Wal-Mart Stores, Inc. After a brief summary of Wal-Mart’s operations, Wal-Mart’s strategy is assessed and analyzed using a five forces analysis and a summary SWOT analysis. The essay argues that Wal-Mart has achieved its remarkable retail success by following its combination price-and-expense-cutting strategy and that its existing level of bargaining power over suppliers, its ability to destroy smaller competitors and its powerful appeal to price-conscious consumers will keep feeding Wal-Mart’s growth in the future. On the other hand, Wal-Mart may be vulnerable from some competitors. The paper argues that Wal-Mart faces two main competitive threats: a price-threat from dollar-based discounters; and a product differentiation threat from upscale discount retailer Target. In addition to these potential competitive threats, Wal-Mart faces threats related to its poor public image and tarnished relations with employees. KEYWORDS: discount retailer Walmart strategic audit strategy SWOT five forces competitive analysis target stores term paper. Written 2005. APA Style. 12 pages, 53 footnotes, 39 bibliographic sources. 3,540 words.   $84
 
17765. AZALEA SEAFOOD GUMBO SHOPPE CASE STUDY: STRATEGY RECOMMENDATIONS. This paper provides a case analysis and solution Gambles 2001 case study on Mobile, Alabama-based Azalea Seafood Gumbo Shoppe, a successful purveyor of packaged seafood products. Following an overview of the company, its mission and expansion plans, the paper summarizes Azalea Seafood’s existing differentiation strategy and considers problems and limitations in the company’s distribution network. Specific recommendations are offered in terms of grand, corporate and business strategies. A plan for strategy implementation is presented, with special consideration of human resources management (HRM) concerns and evaluation and control mechanisms. KEYWORDS: azalea seafood gumbo shoppe case study strategy recommendations business strategy term paper marketing hrm case study case solution. APA Style. 12 pages, 16 footnotes, 5 bibliographic sources. 2,868 words.   $84
 
17764. AZALEA SEAFOOD GUMBO SHOPPE CASE STUDY: SWOT ANALYSIS. Drawing principally on Gamble’s (2001) case study, this paper provides a strategic analysis of Mobile, Alabama-based Azalea Seafood Gumbo Shoppe. The paper discusses Azalea’s mission, objectives, structure, and current strategy, and also provides a SWOT analysis that examines the company’s strengths, weaknesses, opportunities, and threats. KEYWORDS: azalea seafood gumbo shoppe case study strategic audit swot analysis case solution. Written 2006. APA Style. 8 pages, 7 footnotes, 3 bibliographic sources. 1,967 words.   $56
 
17763. AZALEA SEAFOOD GUMBO SHOPPE & SEAFOOD INDUSTRY. This termpaper provides an overview and analysis of conditions in the U.S. packaged seafood industry and market, with particular reference to the position of Mobile, Alabama-based Azalea Seafood Gumbo Shoppe within the industry. Following an overview of economic characteristics in the industry, the paper presents a Porter’s Five Forces analysis, discusses drivers of change and key industry success factors, looks at strategic groups in the industry, and makes prediction about likely competitive behavior. KEYWORDS: azalea seafood gumbo shoppe case study packaged seafood industry porters five forces term paper. MLA Style. 8 pages, 8 footnotes, 4 bibliographic sources. 1,762 words.   $56
 
17762. GRASSROOTS ASSISTANCE IN RURAL CHINA: CASE STUDY. This paper analyzes and provides a solution to a case concerning a Grants-in-Aid grassroots project assistance for two villages in Dan Feng County, a poor rural county in China’s Shaanxi Province. The grassroots development project focused on the construction of three schools, three local health centers, two bridges, and 46 water resource facilities over the course of one year within a budget of $87,000. The analysis considers the reasons behind the success of the project, discusses the benefits the project at the local level, considers the key factors/persons contributing to the project’s success, and the factors related to the project evaluation. KEYWORDS: rural china development grassroots case studies education health water villager empowerment ngo project evaluation term paper case solution. APA Style. 10 pages, 5 footnotes, 1 bibliographic source. 2,667 words.   $70
 
17761. BOB KNOWLTON AT SIMMONS LABS CASE STUDY. This paper provides an analysis and a solution to a case study which concerns group dynamics, interpersonal relations and conflict within teams, team and organizational leadership, and organizational communication at a scientific lab. Dr. Jerrold hires a brilliant scientist, Fester, and places him in Bob Knowlton’s work group. The case analysis discusses Knowlton’s attributions concerning Fester, Dr. Jerrold and the group as a whole and identifies the central norms of the research group. Jerrold’s leadership style is described and considered in the context of Bob’s need for guidance. The analysis also considers Knowlton’s leadership style and its strengths and weaknesses. KEYWORDS: business case studies teams group dynamics group cohesion leadership conflict in work groups human resources management term paper case solution. 6 pages, 0 footnotes, 0 bibliographic sources. 1,319   $42
 
17760. DARK SCREEN CYBER-SECURITY: CASE STUDY. This paper analyzes a case study about a scenario-based cyber security exercise named Dark Screen. The case study analysis compares and discusses threats, vulnerabilities and risks; explains the concept of due diligence within the context of the case; and offers three recommendations on businesses might consider cyber-security differently. KEYWORDS: computer security case studies computer threats vulnerabilities virus term paper case solution. 7 pages, 3 footnotes, 1 bibliographic source. 1,555 words.   $49
 
17759. MICROSOFT SECURITY RESPONSE CENTER (A): IVEY CASE STUDY 9B01E019. This paper analyzes and provides a solution to a Richard Ivey School of Business case study (9B01E019) by Mike Wade and Jeffrey Clayman about a suspected security vulnerability in Microsoft’s Internet Information Server (IIS) software. Key stakeholders and their major concerns are identified and discussed. The major concerns of the decision-maker are analyzed, including the ethical and practical considerations involved in cooperating with a known computer hacker to fix the problem as well as the advantages and disadvantages of making source code public to expedite fixes in the security vulnerabilities. The conclusion develops an action plan with a time-table for response. Includes an executive summary of the case study. KEYWORDS: computer security virus hacker Microsoft security vulnerabilities business ethics term paper case studies ivey business school case solution. 11 pages, 0 footnotes, 1 bibliographic source. 2,498 words.   $77
 
17758. APPEX CORPORATION: HARVARD CASE STUDY 491082. This paper is a case analysis and case solution of a popular Harvard Business School case study (491082) by Nitin Nohria and Julie Gladstone on Appex Corporation, a technology firm providing management information systems and intercarrier network services to cellular telephone companies. The analysis considers the challenges that the new COO and soon-to-be CEO Ghosh faced when he joined Appex in May of 1988. The analysis then discusses the multiple changes in organizational structure Ghosh implemented at Appex from 1988 to 1991 after Appex’s acquisition by Electronic Data Systems (EDS). KEYWORDS: case study analysis harvard business case studies appex corporation cell phone industry organizational restructuring organizational change functional team product matrix structure term papers entrepreneurial management case solution. Parenthetical Turabian Style. 11 pages, 9 footnotes, 1 bibliographic source. 2,667 Words.   $77
 
17757. CORNING GLASS WORKS: THE ELECTRONIC PRODUCTS DIVISION (A) & (B): HARVARD CASE STUDIES 477024 AND 477073. This paper provides a case analysis and solution to two associated Harvard Business School case studies (477024 and 477073) by Michael Beer on organizational development at the Electronic Products Division (EPD) of Corning Glass Works. In these case studies, the Organizational Development Department has been asked to formulate a plan to deal with problems of inter- and intragroup conflict in the functionally structured organization case solution. The OD change program calls for a shift from a functional to a project team structure and makes controversial changes in management and authority lines. The case analysis includes a comprehensive situation analysis, problem definition, problem analysis, identification and evaluation of alternatives, recommendations, and action plan. KEYWORDS: case study harvard case studies organizational development organizational change intergroup conflict restructuring corning glass technological change. Written 2006. 8 pages, 0 footnotes, 2 bibliographic sources. 1960 words.   $56
 
17756. UNITED PARCEL SERVICE (A): HARVARD BUSINESS CASE STUDY 488016. This paper provides an analysis and a case solution to a popular Harvard Business School case study (488016) by Jeffrey A. Sonnenfeld and Meredith Lazo on United Parcel Service (UPS), circa 1987. In the late 1980s UPS faced a rapidly changing external environment which challenged the company’s long-established human resources management policies and threatened to disrupt the company’s prized organizational culture. This case study analysis and case solution identifies and discusses the central issues and major problems concerning the fit between UPS’s current business strategy and its human resources management (HRM) strategic plan and practices; formulates a Human Resources strategic plan to resolve these problems and provides an overview of how the proposed plan will integrate with current business strategy; and develops the staffing components of the proposed HR strategy. KEYWORDS: harvard business case studies UPS human resources management hrm staffing plan organizational culture conflict diversification corporate culture term paper case solution. APA Style. 9 pages, 11 footnotes, 9 bibliographic sources. 2,187 words.   $63
 
17755. THE LINCOLN ELECTRIC CO. HARVARD CASE STUDY 376028. This paper provides a strategic management analysis of a popular 1975 Harvard Business School case study (376028) by Norman A. Berg and Norman D. Faston on Lincoln Electric Company, the world's largest manufacturer of arc welding products and a leading producer of electric motors. The case analysis and case solution states the company’s mission statement and core company values; considers Lincoln Electric’s guiding corporate strategy and then examines the company’s product, financial, human relations management, customer, and competitive strategies. The paper considers the key threats to Lincoln Electric’s continued success and makes recommendations on steps Lincoln Electric should take to maintain its success and sustain its strategic competitive advantage. KEYWORDS: Lincoln Electric Company case study Harvard Business School strategic management employee participation strategy human resources management term paper compensation organizational values corporate culture incentives case studies case solution. 7 pages; 0 footnotes; 0 bibliographic references. 1,585 words.   $49
 
17751. FEDEX IN CHINA. This paper provides an overview and analysis of how Memphis, Tennessee-based express delivery leader FedEx competes in China. Following an overview of the company and its general marketing strategy, along with a discussion of FedEx’s China operations and China marketing strategy to date, the paper raises and examines critical issues related to the company’s China marketing efforts and then makes recommendations on strategic direction and specific actions for implementation. The analysis of FedEx in China reveals that the company faces two especially critical issues: 1) How can FedEx best stave off increasing competition from its key rivals and maintain its current leadership position in air cargo international express delivery from China? and 2) Once FedEx has completed its buyout of its Chinese joint venture partner, how can FedEx best approach competing in China’s risky, highly competitive and potentially highly lucrative domestic express delivery market? It is recommended that FedEx leverage its strong position with regard to Chinese air cargo holdings and routes and its good relations with North American and European businesses to continue aggressive expansion of the international component of the Chinese market. It is forecast that FedEx will achieve a dominant position in the overall Chinese international express market within ten years. In terms of the domestic Chinese market, it is recommended that FedEx proceed with extreme caution, building relationship with Chinese businesses through offering value-added services. FedEx must view the domestic market as a long-term investment. KEYWORDS: express delivery service marketing china federal express fedex Chinese market entry global strategy. Written 2006. APA Style. 14 pages, 132 footnotes, 54 bibliographic sources. 4,750 words.   $98
 
17750. U.S. AUTO INDUSTRY: PROBLEMS & PROSPECTS. Following a brief overview of the structure and current conditions in the U.S. auto industry, this paper considers the reasons behind the deplorable state of the industry (particularly GM and Ford) and considers possible solutions to address these problems. The major reasons behind the industry’s decline are found to include a lack of brand focus and definition; high labor and “legacy” (i.e., pension, benefits) costs; unwise labor commitments such as the JOBS Bank; bureaucratic operating structures; inefficient supplier relationships; ineffective management; and failures to respond quickly to changing market and environmental conditions, including changing conditions related to rising fuel costs. In order to survive and to potentially thrive in years to come, the two flagging competitors in the industry must simultaneously cut costs and increase revenues. Cost-cutting will be painful but even if successful, GM and Ford face enormous challenges in designing, producing and marketing vehicles that customers will want to buy. KEYWORDS: automobile industry automakers carmakers gm general motors ford motor company uaw legacy costs labor marketing quality control. APA Style. Written 2006. 16 pages, 81 footnotes, 61 bibliographic sources. 5,890 words.   $112
 
17748. TESCO U.S. MARKET ENTRY. In February of 2006, London-based Tesco PLC, which has a 12% share of total UK retail and a 30.6% share of the UK food market, announced that it was preparing to enter the United States market . This paper presents an analysis of the macro and micro US grocery retailing market with Tesco’s impending market entry in mind. The analysis begins with an overview and analysis of the US market, including a discussion of market size, industry composition, regulatory concerns, and major trends. A PEST analysis provides a summary overview of key concerns. Following this is a brief competitive analysis. A concluding summary S.W.O.T. analysis considers opportunities and threats in the US market in the context of Tesco’s internal strengths and weaknesses. KEYWORDS: grocery retail us market entry strategy british retailer tesco market analysis swot pest competitors walmart safeway 7-eleven. Written 2006. Harvard style. 12 pages, 46 footnotes, 37 bibliographic sources. 3,076 words.   $84
 
17744. BURNS & STALKER ON ORGANIZATIONAL STRUCTURE. This paper considers whether or not Burns and Stalker’s proposition that an organization with a mechanistic structure cannot revert to an organic structure is true and, if true, if it matters. The analysis begins with an overview of organizational structure and theory behind it. Burns and Stalker’s work and the authors’ central theories and propositions are presented. The relationship between organization structure and classical systems is discussed. Contemporary alternatives to the mechanistic/organic structural paradigm including lateral and matrix structures are also considered. The relationship between strategy and structure and its implication for adapting structure to fit the environment is considered. The concluding section returns to the central question and argues that while mechanistic organizations face numerous challenges and impediments in their effort to adopt an organic structure, such a transformation is not an impossibility. Writen 2006. KEYWORDS: mechanistic-organic organization structure theory burns stalker mintzberg strategy structure. 12 pages, 41 footnotes, 17 bibliographic sources. 2,994 words.   $84
 
17741. GENDER & MANAGEMENT STYLE: ARE THERE DIFFERENCES IN HOW MEN & WOMEN MANAGE? This paper explores the question, “Are there differences in how men and women manage, and if so, how can these differences be characterized?” The paper reviews scholarly management and organization literature, describing and discussing differences in male/female management and leadership styles, and discussing possible reasons for these differences. While there is observed and self-reported evidence of differences, there is little evidence for biologically-based differences in men’s and women’s management or leadership style. Most observed differences can be explained by sex roles, status, socialization and/or contextual factors in the organization. KEYWORDS: gender management style women managers female managerial style differences sex manager. Written 2006. 22 pages, 72 footnotes, 31 bibliographic sources. 5,747 words.   $133
 
17735. RADIO ONE CASE STUDY 201025. This paper provides an analysis and a case solution to a popular Harvard Business School case study (201025) by Richard S. Ruback and Pauline Fischer on Radio One (NYSE: ROIA and RIOAK), the largest radio group targeting African-Americans in the country. The case analysis focuses on the financial and strategic evaluation of two proposed acquisitions (involving a total of 17 additional stations including 12 from Clear Channel Communications). The paper includes a summary of the problem, analysis of key external forces, analysis of internal forces, summary SWOT analysis, identification and evaluation of alternatives, and recommendations with specific suggestions for implementation. KEYWORDS: Harvard business school case study radio one financial analysis african americans black radio strategic management roia acquisitions management case solution. APA Style. 9 pages, 15 footnotes, 8 bibliographic sources. 2,177 words.   $63
 
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