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AMERICAN COMPANIES IN JAPAN.


07692. AMERICAN COMPANIES IN JAPAN. Detailed survey of the business environment for American companies doing business in Japan. Includes brief survey of geography, history, culture; operations of four American companies in Japan (IBM, Coca-Cola, GE and Rosemount Chemical); market incentives, government inducements for foreign investors; cultural barriers that act as barriers to entry (resistance to takeovers, underdeveloped stock market, differences in business culture and style, employment practices, and distribution systems); how these factors force American companies to adapt to Japanese ways, and important "decision points" to be considered by American firms. 16 pages, 38 footnotes, 9 bibliographic sources.   $112
 

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