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STARBUCKS AND CONSERVATION INTERNATIONAL HARVARD BUSINESS SCHOOL CASE STUDY 9-303-055.


18272. STARBUCKS AND CONSERVATION INTERNATIONAL HARVARD BUSINESS SCHOOL CASE STUDY 9-303-055.

This paper provides a case analysis and case solution to a popular Harvard Business School case study by James E. Austin and Cate Reavis concerning Starbucks’ strategic alliance with Conservation International, a major international environmental nonprofit organization. The paper includes problem identification, problem analysis, identification and assessment of alternative solutions, recommendations, and implementation plan. KEYWORDS: starbucks conservation international case study case solution specialty coffee environmental concerns sustainability nonprofit fair trade movement shade grown coffee environmental protection social responsibility strategic alliances. APA Style. 11 pages, 10 footnotes, 7 bibliographic sources.
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