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Academic Term Papers Catalog MOBILE PHONES IN INDIA.
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| 17322. MOBILE PHONES IN INDIA. This paper presents an overview and analysis of India’s potential as a good market for mobile phones. Following a brief discussion of the burgeoning global mobile phone market and the recent rapid expansion of the Asian mobile phone market, the paper presents a profile of the market for mobile phones in India. A growing middle class, price cuts by phone manufacturers and wireless companies, a shrinking grey market, and reforms in government regulations all favor strong growth in the Indian market. Provides some comparative data on the Chinese mobile phone market and concludes that India offers the most favorable prospects for strong future growth in mobile phones. KEYWORDS: mobile phones cell phone market India China marketing. Written 2005. 14 pages, 46 footnotes, 17 bibliographic references. 3,229 words. Section 25E, 5B, 7C | $98 |
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