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MNCS AND COMMUNICATIONS.


13140. MNCS AND COMMUNICATIONS. This report provides an overview an analysis of the role and structure of communications in MNCs. The analysis begins with a general overview of the importance of communications in the MNC, conducted through the perspective of an assessment and response to the statement that "control of MNCs is primarily a matter of communication." Following this, the analysis examines the components of and differences between the one-way and two-way patterns of communication, considering their implications for MNCs in general and for Western-based MNCs operating in Asia in particular. 10p., 28f., 13b.   $70
 

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