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INTERNATIONAL JOINT VENTURES AND STRATEGIC ALLIANCES.


11024. INTERNATIONAL JOINT VENTURES AND STRATEGIC ALLIANCES. Portrays the new era of the strategic international alliance. Discusses the scope and type of international alliances, including regional trade pacts, industry-specific alliances and company alliances. The role of economic, trade, social and political factors is considered and discussed. Cites specific examples of alliances throughout the world and concludes with a focus on new Japanese-American joint ventures and alliances within the computer and consumer electronic industries. 10p., 22f., 19b.   $70
 

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